Our industry expertise
Proxet partners with companies across diverse business verticals, providing custom software development, AI/ML R&D, and digital transformation solutions. We apply our deep technical expertise to solve complex challenges for startups and Fortune 500 enterprises.
Retail & eCommerce Solutions
Retailers today are challenged to move beyond selling products to selling an experience. Proxet helps bridge this gap by developing technology that boosts customer loyalty and increases sales across all channels and touchpoints. We focus on creating personalized, seamless, and world-class digital experiences.
Our Expertise Includes:
- Personalized Shopping Experiences and Conversion Rate Optimization.
- Content Management and Operation Management systems.
- Solutions utilizing Augmented Reality (AR) to deliver high-quality, in-store experiences.
- Big Data platforms for large consumer goods companies and brands.
- Developing paperless grocery rewards platforms that offer cashback and loyalty features.
Marketing & Advertising
In the competitive digital landscape, marketing automation and marketing intelligence are critical for B2B success. Proxet builds custom software that enables clients to effectively manage, optimize, and analyze their marketing campaigns.
Our Solutions Cover:
- AI-powered Advertising Optimization modules and response models to maximize campaign results.
- Account-based Targeting Platforms that use historical CRM data to build target audiences and automatically deploy paid media campaigns.
- Sentiment Analysis and Natural Language Processing (NLP) to automatically evaluate user responses and guide future engagement decisions.
- Software for Lead Management, Campaign Management, Social Media Automation, and Real-Time Analytics.
- Data Analytics and Advertising Platforms for next-generation in-store media.
Aerospace & Automotive
We provide specialized software development for two fast-moving and complex industries: aerospace and automotive18. Our R&D work focuses on leveraging mathematical algorithms and AI/ML to solve complicated routing, planning, and autonomous navigation challenges.
Key Areas of Focus:
- Aerospace: Customized platforms for dynamic route planning and optimization, including global flight planning and tracking capabilities. We implement advanced algorithms, like a modification of the Vehicle Routing Problem, for complex flight planning.
- Autonomous Vehicles: Developing systems for the rise of self-driving technology. This includes applying machine learning for processing raw data from LIDAR and cameras for state-of-the-art odometry estimation and object segmentation.
- Logistics & Fleet Management: Building digital solutions like Touchless Ticketing to automate manual processes, eliminate paper exchange, and increase delivery acceptance speed for materials companies.